VTech Toys Facebook Video Contest

VTech Toys recently launched a Facebook video contest. They wanted to engage their audience and get children to interact with the brand in a fun and meaningful way while promoting the Switch & Go Dinos products. Votigo created a custom Facebook app that requires users to “like” the page before entering and allows fans to easily upload and browse through entries.

The Show and Tell with Switch and Go Dinos video contest asks fans to create a dinosaur and upload a video of their creation.  The child can choose 1 of 3 ways to show off their art project:

Draw: They can use markers, crayons, pencils and pens to sketch their creation on paper

Build: They can use foil, paper, cardboard, or any non-branded household items to build their Dino

Customize: They can update their own VTech Switch & Go Dino with accessories and fun props to give them a new image!

Fans can enter through the end of September, with voting taking place between October 8th and 19th.

For more inspiration and promotion ideas, follow @votigo on Twitter and follow the #bestofvotigo hashtag.


How to get more Facebook Likes

We’ve often asked how a brand can get more Facebook likes and grow their social media audience. It’s a great question and one that will get a wide variety of responses depending on who you ask. We’ve compiled a list of 10 ways that you can get more Facebook likes. Luckily, these tips will also help you build a community of engaged fans – so you’ll be getting way more than just “likes”. Ready to get started?



Why Mobile Marketing Matters

With the increasing popularity of mobile marketing, making your contest or sweepstakes mobile optimized is becoming less of a luxury and more of a necessity. Most people have at least one type of mobile device that they carry with them on a regular basis. As more brands adopt mobile websites and applications, people have increasingly higher expectations of the mobile experience that brands provide them.  In order to make the most of your promotion, make sure you make it easy for your audience to engage with your contest or sweepstakes on their mobile device.  By doing so you will increase entries and satisfaction among your fans.

There is a large number of people and businesses that run promotions on Facebook, as it is one of the most popular social media channels. There are 78 million Americans eighteen and older who access their Facebook accounts via their mobile devices so making sure your Facebook contest or sweepstakes is mobile optimized is critical. This enables your promotion to be on the go with your customers.  Your fans will be able to access your promotion at their own convenience and participate whether they are at home, commuting on a train, or waiting in line at the grocery store.

In order to effectively run a promotion on a mobile device it is important to build a campaign that is user friendly and intuitive.  The promotion should be easy to navigate on a mobile device and make uploading entries and participating in the promotion seamless. You can do this with a mobile optimized version of a contest microsite or with a custom mobile design. Make sure that your promotion will work and be easily visible on all kinds of mobile devices including phones and tablets. Make the design and graphics simple to avoid any user-experience issues that could cause you to lose potential fans and customers.

By creating a mobile optimized promotion, you’ll allow your fans to engage with the promotion at their convenience wherever they please.  It is a great way to cater to mobile users and to create a fun way to interact with your fans.  If you are interested in creating a mobile promotion visit our website at www.votigo.com to get the details or contact us today.


Guide to Facebook Contests and Sweepstakes

Facebook contests and sweepstakes are a great way to get more Facebook likes and engage your fans. With millions of people logging into Facebook each day, it’s a great place to run a promotion. Some of the most successful brands regularly run contests and sweepstakes to ensure that they are maximizing their engagement with fans and keeping them interested and visiting their Facebook page regularly.

Of course, you don’t need to be a Fortune 500 brand in order to create a more rewarding Facebook experience for your fans. Brands and companies of all sizes can benefit from running a Facebook promotion. In fact, we’ve seen tons of smaller brands doing Facebook contests and sweepstakes and getting lots of entries and buzz!

If you’re ready to start getting more Facebook likes and engaging your fans, download Votigo’s Guide to Facebook contests and sweepstakes. Inside, you’ll find lots of great tips for designing your promotion, getting more entries and maximizing engagement.