5 Steps: Make Your Promotion A Social Campaign
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5 Steps: Make Your Promotion A Social Campaign

ByJeff

If you’ve experienced success with social promotions-Facebook promotions, YouTube video contests, a photo-driven Twitter giveaway- its time to graduate to the next level of social marketing. Stop running promotions and start running social campaigns! What’s the difference? Promotions are a marketing event. Vehicles for generating brand buzz, making an announcement, introducing a product, extending an…

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Twitter Sweepstakes Are Here
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Twitter Sweepstakes Are Here

ByJeff

We’ve always been proud to power cross-channel promotions on Facebook, Twitter, YouTube, Pinterest, Instagram, mobile. Wherever your social customers are, we have a solution for reaching them. To date, cross-channel Votigo-powered promotions beyond Facebook and mobile have required a Premium App or a custom project. Today we’re proud to release a new Twitter Sweepstakes into…

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Votigo Offers Google+ Integration

Votigo Offers Google+ Integration

ByJeff

We believe in cross channel social marketing. Why? Because your brand’s audience is uniquely spread across, and engaged with, an assortment of social networks.  Facebook, Twitter, YouTube, Pinterest, Instagram, Tumblr, Spotify, LinkedIn and more. Launched late last year, Google+ has come on strong with a highly engaged audience, unique modes of communication, and carefully-designed integration…

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Holiday Social Media Marketing: 5 Trends For Retail Brands
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Holiday Social Media Marketing: 5 Trends For Retail Brands

ByJeff

Black Friday is in 4 days, kicking off the massive holiday season that makes the year for many retail brands.  Odds are, social marketing is a bigger part of your Q4 strategy this year than ever before.  Here are 5 big themes that will dominate holiday social media marketing campaigns for retailers in the remaining…

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Viral Social Sweepstakes: Simple Fan Activation
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Viral Social Sweepstakes: Simple Fan Activation

ByJeff

Votigo’s basic sweeps app now has a viral referral feature that makes this simple promotion app even more useful in reaching your social marketing goals. So…what are the goals of your social marketing?  Most likely they go something like: Engage your fans on all social channels: Facebook, Twitter, YouTube, Google+, and where ever they are…

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SOCIAL LUMAscape & Social Marketing Management
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SOCIAL LUMAscape & Social Marketing Management

ByJeff

LUMA Partners have refreshed their signature Social LUMAScape, one of the most valuable resources in our hyper-evolving industry. LUMA puts these infographics out for a variety of digital industries. As evidenced by the 1M+ hits on the Social LUMAScape, I am not alone in finding it to be an incredibly valuable resource for staying on…

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