How To Generate Leads with Viral Sweepstakes

When your campaign objective is to generate leads and keep growing your marketing communications database, Votigo’s Viral Sweepstakes are a no-brainer. And, the application comes fully loaded with all the functionality you need to ensure success. Here’s how it works:

How To Generate Leads with Viral Sweepstakes

Step 1: With sweeps having one of the lowest barriers to entry on the social promotions spectrum, your first wave of registrants will usually be high (as long as you promote the campaign and especially if you’re in a position to dangle a cool prize).

Step 2: Then, each registrant will receive an individual referral URL with their entry confirmation that they can share via email and all their social networks to spread the word (Great news for brand and campaign awareness).

Step 3: For each friend that registers through that unique referral URL, the original person will be rewarded with an additional entry.

Meanwhile your registrant list keeps growing. Easy, right?

Here are a few current examples of Viral Sweepstakes that are using Votigo’s technology:

Live Nation’s Dave Matthews Band Flyaway Sweepstakes

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The wide variety of Votigo’s Social Promotions Apps are each designed to help you reach your campaign goals no matter what your specific KPI’s might be:

  • Lead Generation
  • Curate User Generated Content
  • Spread Brand/Product Awareness

Toyota Corolla’s “Let’s Go” Concerts Sweepstakes

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Music Today’s Stand Up To Cancer Sweepstakes

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Let us know what you’re hoping to accomplish with your next social media promotion – We’d love to strategize with you. Click here to schedule a live demo with an Account Representative.



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