Halloween: A Time for Candy and Contests

Few holidays have such a strong visual component as Halloween, making it the perfect opportunity for brands to engage their fans with a photo or video contest. Consider if your brand would benefit from a fun holiday promotion. Does your audience participate in Halloween? Do your fans like to dress-up?

Get creative and consider how your brand is relevant to the ghoulish season. Maybe you have a seasonal product that you’d like to promote for Halloween, or maybe a simple online costume contest would get your fans engaged. A Facebook contest can even provide you with visuals to use in future marketing efforts…so if you’d like to have some fun photos for a Halloween campaign next year, get those fan photos from a contest this year.

Need help getting started? Check out our guide to Facebook contests and sweepstakes.

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Shayna

About Shayna

Shayna has a love of social media and community building. She has spoken at national conferences and panels on social media marketing and social promotions.She is the Marketing Manager at Votigo, a social marketing platform powering social for some of the world's biggest brands.