AccuWeather Countdown Calendar Instant-Win
| | | |

Giveaways for the Holidays!

How to Run a Successful Holiday Giveaway: Tips and Best Practices The holiday season is the perfect time to engage your audience, spread some cheer, and grow your brand’s reach with a festive giveaway. A well-planned holiday promotion can not only boost your social media following but also drive traffic, increase customer loyalty, and generate…

Share
Kraft Heinz UGC sweepstakes case study showcasing fan-submitted content from a Super Bowl promotion
| | | | | | |

Boost Your CPG Brand: 4 Game-Changing Sweepstakes and Contest Ideas

In the fiercely competitive world of consumer packaged goods (CPG), making a lasting impression is crucial. Sweepstakes and contests are powerful strategies to engage your audience, amplify brand awareness, and drive sales. Ready to create a buzz around your brand? Here are four innovative ideas designed to elevate your CPG promotions.  🍳 1. Stir Up…

Share
How to Run a TikTok Giveaway: A Step-by-Step Guide
| | |

How to Run a TikTok Giveaway: A Step-by-Step Guide

Running a successful TikTok giveaway can significantly boost your brand’s visibility, engagement, and follower count. At Votigo, we specialize in creating and managing engaging TikTok sweepstakes and contests for our clients. Here’s a comprehensive guide to help you run an effective TikTok promotion, illustrated by a recent successful campaign we executed. Define Your Goals Before…

Share
30 Simple Social Media Conversation Starters
| |

30 Simple Social Media Conversation Starters

Now that you’ve worked hard on getting people to ‘like’ your Facebook page, Follow you on Twitter and Instagram through some exciting Facebook contests, social sweepstakes, a couple of interesting guest posts and other branding exercise, you may wake up realizing that you’re not quite sure how to keep all the fans that you now…

Share
summer promotions contests and sweepstakes
| | |

Start Thinking About Summer Themed Promotions

We know, we know…  Summer is still a few months away but the weather is changing and the anticipation is rising.  Now is a perfect time to begin thinking about summer themed promotions and to introduce your fans to products geared for the summer season.  Tailor your product or service to the summer season and…

Share
The End is Just the Beginning
| | |

The End is Just the Beginning

Just because your promotion has ended doesn’t mean you can drop the ball; there is still plenty of work to be done.  It is important to follow through with your promotion and continue to connect with your fans.  Your promotion has most likely established new or stronger relationships with your fans and it is important…

Share
Maintaining Momentum for your Campaign
| | |

Maintaining Momentum for your Campaign

Interacting with consumers and fans in ongoing dialogue is what social media marketing revolves around.  When launching a campaign this dialogue remains a priority from beginning to end and is essentially what will keep the campaign going.  One of the big challenges when running a campaign on social media is that it is easy to…

Share
Building Excitement Before You Launch Your Promotion
|

Building Excitement Before You Launch Your Promotion

There are many steps to take when creating a promotion.  One important step to highlight is engineering the success of your campaign from the very beginning by getting the word out and building excitement before the promotion launches.  A promotion does not go viral on its own, the strategy goes further than just creating the…

Share
How to Use Social Media for Business
| | | |

How to Use Social Media for Business

Social media has changed the way the world communicates, creating real time interconnectivity between people, businesses, and geographies. As social media continues to grow in popularity, brands are looking for ways to increase their fan base and leverage their social presence to increase sales and brand affinity. Here are 5 ways to leverage social media…

Share
Create A Social Media Marketing Plan
|

Create A Social Media Marketing Plan

It is worthwhile to create a social media marketing plan to determine your goals and objectives when marketing on social media. Your goals may include expanding your audience, creating engaging content, increasing your brand visibility, or increasing sales.  Whatever your goals may be it is critical to establish a timeline for executing your social promotions and…

Share