I know it seems so far away, but NOW is the time to start planning your upcoming Halloween Promotion.
Few holidays have such a strong visual component as Halloween, making it the perfect opportunity for brands to engage their fans with a UGC Photo Contest or Video Contest. Leverage #hashtag submissions via Instagram and Twitter as well as allowing contestants to upload photos or videos from their computer, smartphones, and Facebook. Consider if your brand would benefit from a fun holiday promotion (Halloween Costume contest). Do your customers participate in Halloween? Do your fans like to dress-up? If you answered yes to either of these questions your company can benefit from UGC Photo & Video Contests!
Get creative and consider how your business is relevant to the ghoulish season. Maybe you have a seasonal product that you’d like to promote for Halloween, or maybe a simple online costume contest would get your customers engaged. A UGC Contest can even provide you with visuals to use in future marketing efforts…so if you’d like to have some fun photos for a Halloween campaign next year, get those fan photos from a contest this year.
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